PinnedXavier de CarvalhoMaximizing GPT-3 & ChatGPT’s Potential while Managing RisksGenerative Pre-trained Transformer 3 (GPT-3) and Chat Generative Pre-trained Transformer (ChatGPT), created by OpenAI, are two of the most…Jan 10, 2023Jan 10, 2023
PinnedXavier de CarvalhoGenerative Adversarial Networks (GANs) in advertisingWhat are Generative Adversarial Networks?Jul 17, 2022Jul 17, 2022
PinnedXavier de CarvalhoThe metaverse is not coming — it’s here.As the number of people on digital platforms continues to grow, there is a parallel rise of virtual spaces and virtual worlds.Jan 25, 2022Jan 25, 2022
PinnedXavier de CarvalhoThis is how dangerous AI can be.Think you can spot the difference between content generated by an AI and content generated by a human? Read this article and find out.Dec 17, 2021Dec 17, 2021
Xavier de CarvalhoUnderstanding and Applying the Dynamic Margin-Adjusted CPA Model in Diverse IndustriesNavigating the Complexities of Cost Per Acquisition with Innovation and PrecisionFeb 1Feb 1
Xavier de CarvalhoThe Brand Impact Index (BII): An IntroductionLearn more about the power of the Brand Impact Index (BII)Nov 24, 2023Nov 24, 2023
Xavier de CarvalhoMarketing Mix Modelling: 2023 & Beyond (No Cookies!)The Key to Optimizing Advertiser Campaigns in 2023Dec 8, 2022Dec 8, 2022
Xavier de CarvalhoHow to do everyone’s job by yourself.This article was compiled by an AI — enjoy!Oct 4, 2022Oct 4, 2022
Xavier de CarvalhoThe Spatial WebThe Spatial Web is the next evolution of the internet, where physical location is a first class citizen. Read more about the Spatial Web.Jul 12, 2022Jul 12, 2022
Xavier de Carvalho4 Key data viz components to get rightWhat are the key components for good data visualisations?May 24, 2022May 24, 2022